Tag Archives: royal enfield Redditch

Royal Enfield grows by 25.5 per cent last month

The Chennai-based retro motorcycle making company, Royal Enfield has been stepping up the growth ladder at quite a significant rate, especially from the last few years. According to the recent sales reports, the company has grown by overall 25.5 per cent in the month of May 2017. The company has sold a total of 60,696 units excluding exports when compared to the 48,604 units the company sold in May 2016.
The company majorly sold 350cc models and the growth recorded went up to 29 per cent as the company sold 55,823 units of it. royal-enfield2

On the other hand, Royal Enfield only sold 873 units of it and 350cc+ model sales recorded an overall dip of 10 per cent.
Talking about the export figures, the company again recorded a huge growth in the form of 2049 units sold as opposite to the 1372 units sold in May 2016. The reason why Royal Enfield might have experienced such a humongous growth is the fact that the company started off with direct operations in Brazil which is the 4th largest 2-wheeler market around the globe. Stay tuned!

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Royal Enfield Redditch series launched at Rs 1,46,093

The legendary Chennai-based motorcycle making company, Royal Enfield, has recently introduced its famous Classic 350 motorcycles in the Redditch models. These motorcycles have been launched to honor the birthplace of the company which is Redditch, Birmingham in the UK. The Redditch facility served in the World Wars but soon after 1950, the facility was shifted from the UK to India.

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The new paint jobs on the MY 2017 Classic 350 models have been inspired by the ‘Flying Flea’ model that was on sale back in 1950. The ‘Flying Flea’ model was a 2-stroke motorcycle with a displacement of 125cc. The bike was initially named Royal Baby but the name was then changed to Flying Flea after being regularly air-dropped in the area of need.

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The three new colors include Redditch Red, Redditch Green, and Redditch Blue. At the launch, Mr. Rudratej (Rudy) Singh, President, Royal Enfield said, “Royal Enfield launched the Classic in 2008 based on its popular ‘J2’ model, as our brand has always taken inspiration from its rich heritage to come up with evocative motorcycles in the modern era. The Classic then became one of the most loved motorcycles from Royal Enfield. Looking back into our decades-old legacy, we have given Classic a makeover taking cues from the motorcycles produced at Redditch, Royal Enfield’s birthplace UK. The Royal Enfield Redditch series will be available at Rs 1,46,093 (on-road Delhi)”

Also read: Four brand new bikes to be launched by Kawasaki next month in India